Donald Zale
Donald Zale grew up in Wichita Falls, where his father managed a Zale store, and the family later moved to Dallas in 1946. His childhood was shaped by the family business and by close ties to relatives across Texas, including his beloved grandmother, whom he fondly called Bubbe, and who learned to read alongside him as a boy. He recalled learning discipline and attention to detail by winding and pricing watches in the store from a young age, lessons in merchandising he carried throughout his life. He married Barbara, his partner of fifty-three years, and after a memorable blizzard-plagued move to Denver in the mid-1950s, the couple returned to Dallas in 1956.
Zale devoted his career to the Zale Corporation, working his way up from Saturday shifts as a teenager to leadership roles in acquisitions, real estate, financing, and international sourcing of diamonds and precious stones. He helped take the company public in the late 1950s and became its chief executive officer in 1971, a position he held until the company was sold in December 1986 following a years-long hostile takeover. He often marveled at the responsibility entrusted to him at a young age by family leaders such as M.B. and Ben, and he took pride in growing the company from about forty-two stores at the time of his marriage to roughly sixteen hundred by the time it was sold.
After the sale, barred from the jewelry business by a non-compete agreement, Zale found new purpose when Dr. Charles Sprague invited him to UT Southwestern Medical School, where he became chairman of a new referral hospital that became Zale Lipshy University Hospital, which broke ground in 1987 and opened ahead of schedule and under budget in 1989. He also became deeply involved in philanthropy, both earlier through the Zale Foundation, including support for Bishop College where he taught night bookkeeping classes and served on the board, and later through the renamed M.B. and Edna Zale Foundation, which he used to keep his far-flung family united in giving. He and Barbara raised their family within Dallas Jewish life, with children and grandchildren active at Temple Shalom and Temple Emanu-El, and Barbara long a volunteer in the Temple Emanu-El archives. He summed up his philosophy as protecting one's integrity, loving one's work, and giving back.
Full Transcript
so all the Brad started hitting the rubber on the tires and we drove about three miles out of town and had two blowouts yeah there's a blizzard going on and we have any it was a mess it was the biggest mess in the world so we finally go by wind spend the night and brought on New Mexico buying new tires for course I don't have any money I don't even remember how I did it and we ultimately got to Denver I guess the next day and the headline of the newspaper said worst blizzard in 40 years hits Denver I think aunt Barbara's still got it
someplace how long were you in Kanpur we were in Denver for a little over a year stayed there while we got those stories pretty well put into shape so forth then we moved back to Dallas in 1956 getting back to my military situation this is kind of interesting Mike my department now I got cancelled or expired in May of 1955 and it was at that time I was living in Denver so we called my draft board told me I was now in Denver so they transferred my file to Denver and it was I think in December of 55 that they finally called me for my
physical examination in the past physical examination for the draft in 1955 if you could walk in the door you were one of course I was one night and then aunt Barbara became pregnant just a few months later and advised my draft board that I was going to be a father and they reclassified me to a classification called one Dean from 1a which was ready for the draft one D is deferred because they weren't drafting fathers and I never went into the service that's a great story you spent your career with sale core until well I started my career as their corporation I guess my daddy
opened the store in Wichita Falls and we used to all go to the store all the times towards as part of our life and when we moved to Dallas I would go to the office on Saturday and work Saturday morning and then go to a store and Saturday afternoon interesting we were just talking about this the other day we have a store in Oak Cliff was the corner of Jefferson and sangs and we had a wonderful wonderful store manager there gabinete Mike Harold Saqlain Carol Sackman should have been the mayor of Oakland everybody in those live absolutely loved Harold as I did and he still
has family here in town I used to work for Harold and then we opened a store on Grand Avenue and I remember I used to go out there on Grand Avenue the afternoon the afternoons and work there and this was while I was in high school so when I I worked during the summer also this was kind of an interesting story in the summer I think of 1950 the sale corporation put in one of the first profit sharing plans that corporations were allowed to establish there were new tax law that allowed us to I think was in 1950 or 51 and I was working at
the office and I remembered there was a turning by the name of Esther Hughes who's still here today who wrote our profit sharing plan and I designed a video for the stores now the video for the stores in 1951 was a lot different than what she had today we have a little slide projector I don't know if you remember do you remember slide projector a little 35 millimeter slides and they would go into a cassette that would fit into projector and then we have a little tape recorder and the tape recorder would have the audio and when you would get to a beep on the
tape recorder you click to the next slide that was the high-tech system that we had and so I designed the program for explaining this profit sharing plan to all of our employees in the stores so we would send a projector and the little group of slides and the tape for a tape player out to the stores and they could explain this profit sharing system to their employees and then I did the first year that we had a profit sharing and this was all all by hand he had to do this we had all the employees listed and you had to find out how long they'd
all been there and exactly what their pay was and then you gave each you would allocate a certain amount of profit sharing to each store and then allocated to each employee based on their various factors you know pay and Link the service more stuff and did all that by hand and then posted it by hand and a big book big ledger book and I was doing this long before I went off to college when I got to college full accounting was like shooting fish in a barrel for me and it was just nothing to it because I've been doing it and was very familiar with
all the terminology and all this kind of stuff when I came back to Dallas from Denver is in 1956 now I was the grand age of 23 at the time then lip she and in diesel had begun considering taking sale corporation public and this was going to be a big undertaking and they found an underwriter a local farm by the name of F work guarantee turner dean karen still to this day a very dear friend of mine and they agreed that they would be our underwriters and they would sell sale corporation stock public and they been lips in mb had me doing a lot of
the grunt work preparing for this public offering we had to have outside auditors which was a big deal for us at the time and just remember this is long before computers and automated bookkeeping and records and so forth and all this stuff was done by hand we had every store had its own accounts receivable because we sold on credit and each store manager was allowed to extend credit and then we had to go in and audit those terms and audit each individual account many of the customers would come in once a week and pay cash as a deposit on their account so it was kind
of an interesting time that people today can't can't really appreciate because you just weren't there to see it so how long did you spend doing that how did you tell me what happened next after if you worked on well only the company public what were some of your other roles you know that Cheryl I've often been astonished when I think back what would M be Salem Village he had me doing I'm not sure that I would have had the courage to turn over something some of the things that they did to me well they said they had confidence in all of us kids and they
put us in way over our head essentially in let you sink or swim but I was involved in a lot of acquisitions with her father Leo reinfield Leo feels right and we also got involved in the International aspects of our company because the jewelry business even then in the 50s and 60s much of our product was imported as you can imagine diamonds all come from elsewhere most precious stones do so that we had to have international capability in order to get those products if we were going to acquire them that economic dire economic benefit sure and so that early on we were developing an international
capability which really puts a different complexion on the organization structure the chapter and we had extensive merchandising activities in New York as you know and my brother Marvin Co was essentially in charge of all of that as well as most of our international activities your dad was in charge a lot of the merchandising and the better quality jewelry stores which were now today the Bailey banks and middle chain which company has recently sold and I just I guess they spent the bulk of my time and managing a lot of the growth of the company real estate activities the financing logistics of supplying the stores things
of that nature and just a lot of the administrative other things it takes to run a company and when was the company's old company was sold in 1986 we went through the equivalent of about a five-year hostile takeover we had a group in Canada that started buying our stock in 1981 and there were a very small company to incur major undertaking such as applying a major centers at kosair corporation was way beyond their financial capacity and that concerned us because we didn't want to have a lot of our shareholdings in a very weak financial position and so we were aggressive and trying to get them
to not injure the company and we had entered into legal agreements where essentially they agreed not to acquire more spa that lasted for about four or five years and then they got a partner who had a lot of resources a lot of financial resources and made an offer to buy all of the company that was closed in December of 1986 a great tribute to the company was that it lasted for five years under their management before it went bankrupt it was a really a marvelous company and the way they managed it was just absolutely ridiculous it was the handwriting was on the wall the first
30 days they came in but it let's say the company lasted for five years and then since then unfortunately it's gone through a series of management changes it just seems to be continuing forever just this last week they would change the CEO again yeah I was counting I think there's probably been 10 CEO since we sold that business and before that let's see the company was started in 1924 so it was sold in 86 that's 62 years I think there had been three CEOs in the 62 years and there been 10 since then that's really something yeah it's unfortunate but you were able to pick
up the pieces and move on oh yeah yeah yeah and you know I got real lucky Cheryl when when we sold the company in 1986 I had this sign what's called a covenant non-compete which essentially pushed me out of the jewelry business for five years I could have no investment the jewelry business couldn't take a job couldn't do anything in the Jordan and having never done anything else it was being a real fish out of water kind of situation but I got very very lucky the day after it was announced that zel corporation was being sold I got a phone call from dr. charles spray at UT Southwestern Medical School and I'll never forget it he said to me he said I don't know what's going on at your company but I read about it this morning in the newspaper he says and I have an office for you here at Southwestern Medical School I want you to come over here in office with me and I said to him doctor Sprague I'm just flattered and I'm surprised and I'm honored that you would do that I can promise you I will not move in with you but I will come see it and I went over there after over the first February
or so he has told me that the chairman of their new referral hospital that was yet to be built wanted to retire his name was Ralph Rogers marvelous marvelous man Ralph Rogers was a a real fixture and in Dallas and a mover and shaker he had started a company called TXI which is probably the largest cement maker in the country if not the world and Ralph wanted to retire as chairman and he asked if I would be chairman and I told him that I would if they would help me do it because I didn't know anything about building a hospital and I got to meet
a whole new circle of people but more importantly I got to do something that was worthwhile doing you know I had something that I could really work on because if you've been working on your life and then all of a sudden you get up one morning you don't have an office to go to you know anything to do that's pretty tough somebody once said that you know you're you're a racehorse and you can't all the sudden just stop you can't well your father is the same way he can't stop and I have no intention of retiring how long did it take to build the hospital
we we built the hospital it's a wonderful question we broke ground in July of 1987 and we opened in November of 89 we opened about six months ahead of schedule and three million dollars under budget and I have to give credit for that to guide the name of dr. skip Garvey who was the president of that hospital and this is the same little sheet Hospital this is a lips University Hospital it is a referral hospital at South UT Southwestern by the way the first operation when we opened the doors in 1987 89 was a 14 hour aneurysm done by a doctor do Samsung you're just talking about this the other day I mean though when we go you know turn the lights on we did a 14 hour and that's it that's a big step I think we're about out of time on this tank why don't we take a little break okay okay so you
were saying so that essentially it really just kind of boils down to three things for me is you the only person you really need to satisfy as yourself that's number one you've got to be proud of what you do got to be proud of how you conduct yourself you have to be proud of the actions you take you're the only one that really knows whether or not they're right or wrong and I'm convinced that that most people do know the difference between right and wrong sure and they're the only ones that they have to convince secondly you got to love what you do you just
have to love what you do you've got to be excited about going to work in the morning your aunt Barbara said to me one night I came home and I guess I had a big grin on my face and she said well what's what's going on and I said you know today we just hired our thousand employee at Blockbuster and she said I thought you were going to do that and then I started giving them my speeches that you know but think about this here's a thousand appeared and working in these blockbuster video stores and they're they're servicing our customers and they're giving our customers
the best deal and entertainment that they can get we're just rent them a video for three bucks or three and a half bucks for three days for a first-run movie for their whole family and what a great value this is my little besides that these are people who are working and they're paying taxes and they're supporting their families and I keep and she says you it's just impossible you know it's just you're consumed with with business I guess I know but I enjoy it that's what I love doing and that's what's important to me is that I'm doing something that's worthwhile doing I'm not just
down here trying to make a buck which we do but we're servicing a customer we're giving them something that they haven't had before we're employing people we're giving them an opportunity that make an honest living and hopefully what we're doing will also benefit us but that's that's what I love to do it and so this is you know my philosophy is I love to give back we honey how much do we need we don't need that much and so if you've gotten more than what you need give it away but make certain that when you do it's something worthwhile it doesn't make any difference what
it is and if you don't have money to give give of yourself give up your time help some kid out or do whatever you can but they give them give back so if you can protect your integrity and you can love what you do in life and you can give back as far as I'm concerned you hit a home run sounds like wonderful words to live by it works for me absolutely what are some of the things that you've been involved in leading up to you were talking a little bit earlier about the sale of she Hospital what are some of the things that you've
been involved in over the years well when I was in zel corporation quite honestly we had an entirely different outlet on most of our charitable activities in what way we tried to do things that would somehow another represent our customer base we didn't want to be involved in all Jewish activities because in be used to say quite honestly privately we didn't make we didn't have only Jewish customers we had blacks we had Hispanics we had discs of aliens and Catholics and so forth and so consequently we really should respect all of those entities and and do the best we could to participate with them and
that was the primary rationale for the kinds of activities that the sale foundation worked with during those years when when I was at sale corporation when we left so cooperation we had I think an entirely different goal that we had to set because Zell corporation served not only the purposes of its shareholders employees and constituents but it also had a tendency to keep our family cohesive because we were all pretty good shareholders and the company itself well now that we no longer had that we then had the opportunity to take the Zell Foundation we renamed it the MB and Edna Zell Foundation and we said
we can use this not only as our vehicle to give back but to get our entire family involved in philanthropy and hopefully as another benefit to keep our family cohesive and I think you're doing a real good job of that it seems to me as though we've really done a good job of that and I think you're right I think we we've done as good a job as could be expected our family is extended from Florida to New York to Portland Oregon to North Carolina and Houston and we're in Louisiana keeping this together working on and then Cheryl field spoken and John sale again and
we are talking about the Family Foundation and how great it's been of keeping our family as a cohesive unit you were just saying that we had family from everywhere from Newark to Portland Oregon and it's an opportunity to bring us all together you know it is and getting our family involved in giving back has just been it's it's been one of the greatest pleasures I've had my adult life I guess I'm a dolt I'm not quite sure whether I am or not but seeing the the family come together to allocate its resources to programs that are all exceptional programs and to hear them interact and
to see them all really wanting to do what is right has just been a glorious achievement from what I see give us a little bit of a history of the Family Foundation the Zell foundation is it began it was called as the old foundation I think was established over 19 early 1950s and it was established by MBA on ad sale Corporation and it served really a couple of purposes primary purpose was that really all these things were tax driven that do you think about it the tax laws allowed you to make a contribution to a private foundation I have a deduction for it and then
to give those resources to 501 C 3 or qualified charities over a period of time so that it was very very convenient for people who at the year-end were for whatever reason they wanted to make a charitable contribution but didn't have a specific entity and in mind they could essentially put that money into a foundation whose purposes were dedicated to that and then ultimately figure out where it was going to go and that's that would happen throughout the entire country I me has many many foundations like this give me involved you at an early age you were in your in your 20s when he started
do this or was it something that he did himself at the beginning at the very beginning it was something that was done before me mm-hmm I became involved with their charitable activities right after I came back to Dallas from Denver Colorado in 1956 and there was a new college that was being built in Dallas by the name of Bishop college and Bishop College was going to be predominantly black if not exclusively white and there was a very prominent Baptist family in town but it was headed by gentleman named Carter Collins and they had an extensive interest in insurance and banking and things of that nature
Carr Collins was quite a guy and when they decided to build back a bishop college which was Baptist affiliated in South Dallas I remember distinctly he came to the MBL deadlift and he said this was his way of fundraising he says we're building a college and we're going to have a library out there and the name of the library is going to be the sale library whether you want it or not it's going to have your name on it so what do you want to give us yeah and I remember they gave him a quarter of a million dollars at the time which was a
lot of money you're talking about that yeah it was a whole lot of money and so the M bein and Ben became involved in that from the periphery from a support standpoint and they said well look what we would like to do is establish a scholarship loan fund and they simply the college I think it was five or ten thousand dollars or whatever it was and the concept was that the the administration would make loans to students and as those loans were repaid well it would replenish the fund and they would make more offices and so intellection at visa after the fund was established and
was open for about a year they they said to me one day so we want to take a run out there and see how that funds do so I go out for Bishop college and I said well you know I'd like to see the records on this fund and I would like to see who the students are how they're doing blah blah blah they couldn't show me anything ten thousand I just disappeared you know they they can show you what they gave out the money but didn't know who they gave it to or anything they had zero right so and now I was very young
with the cigar about twenty four years old so I said to the president of the school at the time I said dr. Currie I said if you would like to have some bookkeeping course or something like that taught out here because they needed bookkeeping very badly I said I would be happy to help you and I said and I have some friends had a friend who was an attorney or do you Lewis married to my cousin Barbara with you I said and he would teach a business loss course out here in night school mm-hmm Oh dr. Currie very precise automa considered himself to be a distinguished educator said well you know we have to have only professors who are accredited and he said and what would your compensation demands been I said well not currently volunteering said well we can get you accredited since we told we didn't want any money when we got us accredit anyway so I started going out there teaching night school and this was before we had expressways I lived off of Midway Road and Walnut Hill Lane and Bishop College was way past beltline in South Dallas and so I used to go from our offices 512 South Akron which
is today where the city hall is I would drive out there on the city streets to bishop college and I would teach night school from 7:00 to 10:00 then I would drive all the way back out to Midway Road Alma Hill length and it would take you know it was a swell and barber used to worry about me and so forth because it was dark and bla bla and my most memorable the evening out there they were having Citians now if you remember sit-ins and demonstrations on college campuses it was very prevalent during that time and that we're having sit-ins and demonstrations at official college
for whatever reason I don't remember and I used to go to the student cafeteria for dinner and I would be the only white person in there and I get my little meal not go sit down and take one of the students and they were all thought I was crazy and I would go to my class and I used to have the same speech ready for you know first every semester look I'm volunteering my time I don't know anything about the politics what's going on out here I don't know anything about the racial issues the only thing I know is we're going to learn something about
bookkeeping courses what I was teaching us it's I don't have time for any demonstrations or sit-ins or stand-ins or any eruptions if you're going to come in here we're going to go to work and let's don't worry about any of that other BS and I never had a problem and I used to walk through you know and they'd have the other demonstrations and all that said I never pay attention to it just went straight on to my class and my kids did pretty well and I did that for a few years and then Bishop College ultimately we got through the foundation through the self foundation
we got them to hire some exceptional people they got their business office straightened out we had them hire the equivalent of a Dean came in to begin to get the academic program straightened out and then mr. Collins called me one day and he said we have just had a board meeting and you haven't been elected to the board my goodness out here I was like 26 27 years on it my god that's unbelievable I'm on the board of a college I couldn't believe that the big deal and so then he calls back and he says and guess what I said what's that I said they elected you chairman in finance committee Wow I mean that was a big that was really an honor I know where this is going the next morning I come to the office five twelve side Thacker and I get to I guess about 7:00 o'clock morning I turn on the light and the waiting room and there's a black John there and said good morning and he I said can I do something for you he said yes I'm here to see mr.
Donnell well I said well that's me he said well my name is Chester chorusing I said oh good good to meet you mister course and he said yes he says I'm the chief financial officer at Bishop college I said well that's wonderful he said are you the new chairman of the Finance Committee I said yes I am he said well I need to talk to you so come on back we'll have a cup of coffee welcome back since then he says to me mr. zazic we're overdrawn six hundred thousand dollars what would you like for me to do about that well welcome to the NFL you know Here I am I'm not even I haven't been in my first meeting yet now the guy comes in told me he's overdoing $600,000 it was a mess but that's kind of how you work you know you go through your baptism under fire so mr.
Coors een and I've started working on where the bodies were buried out there how we could finally work ourselves out of it and we did ultimately yes we we got to the point where our finances were in pretty good shape we got an looked at financial statement hired the same auditors who were doing as l corporation name of the company was to sniffing bailey & smart because now it was to two offices I forgot a few they are today and to did our books and we used to get a alternate financial statement within 60 90 days after the end of our year and we made
good financial statements every month and we really had the place I thought in position to to do some pretty good educating from because we weren't distracted by all the just the blocking of tackling or owning a business and then we started having some other issues and the board changed and all that kind of stuff and so and the school ultimately disappeared but had a wonderful experience out there we had a great board when did you take over his chairman of the foundation you know I really don't know but I just one of my philosophies of working in a sale corporation was that and you have
to recognize that I had a great advantage because I was a foster son but when I saw something that needed to be done I did it until somebody told me not to I kind of operated on the basis of asking for forgiveness and not permission and I guess when I saw that the foundation needed some direction I started giving it direction or helping it get direction and I really don't know Cheryl when I became the official chairman but it was probably after we left sale corporation and so I would guess it was probably 1986 87 something like that may or may be when I became
chairman at sale corporation because in 1981 I became the CEO of sale corporation in 1971 did you hold that spot until yes I was CEO until the company's sole and you know that I've lived a charmed life having the opportunity to work with and just it's it's a unique experience in be sale and live she al Gartner sampling bill sale moment people of that caliber who were very very demanding very precise in their expectations and yet had the capacity to give people the opportunity to do things on their own and yet know what they were expected to do and know that they were going to
be evaluated off that was was a unique experience and we had a marvelous business and had a lot of fun in retrospect with buildings it really was it was a just a grand endeavor and you know almost everybody had to become wonderful to be able to say that and of course your aunt Barbara she loves to take credit for because she said when we got married he had 42 stores when we sold the business that had about sixteen hundred stores hadn't met her influence that's fantastic anyway how many would you sold about sixteen hundred stores um let's move for a few minutes to your family
line you and Barbara married and how many children do you have well one of my favorite comedians is a guy by the name of L Brooks uh-huh ever heard Mel Brooks 2,000 year old man that's he right yeah if he ever has his interview with Carl Reiner it's been a long time yeah oh it's just marvelous if you have an opportunity listen to it Carl Reiner says to him he says he said so you're 2,000 years old he says were you married he said well of course I was very 27 in 2008 47,000 so what do you have children he says have 640 so I
said would you believe that one calls me well we're so fortunate because all of our kids call us that our oldest is Barry's I own Barry's wife Cindy we were just over their house last night they have six kids between the two of them cindy has three by her first marriage Matthew Jordan and Taylor Goldstein and very s 3 by his first marriage Pennzoil Molly's Leo and Betsy's a36 terrific kids and then we have our daughter Jing Li Tobolowsky he was married to George pavlovsky and they have four children I mentioned Catherine a little while ago she's the oldest of their four and then they
have a sister Laura there's in Durham North Carolina she's employed by that called Teach for America which is like a domestic Peace Corps she's a wonderful kid and then the two boys Adam and Robert Adams going to work for us and Robertson school at SMU and then our youngest is Dana Gerard Marie - Quinn Gerard who's a anesthesiologist practices at Medical City and they have three terrific kids are all in Highland Park High School Sara hopefully is going to become an Aggie next year maybe well she's applied for she's sending in their application she's been accepted to three or four different schools already so we're
not sure and then there's Paul who she Dana calls her sail mail because she says he kind of looks like me he's got the sail lip she sense of humor and then their youngest is Lydia now how is your family involved in the wider Jewish community now that's a tough one because I know everyone really is active yeah you set an example for your family to follow well I know that each of our children have their own activities that they pursue and Dana and her family are very active at Temple Shalom the girard family have been members there since the very beginning of the of
the congregation Perry is very much involved with a lot of the things from he's on the Holocaust it's not a board I guess it's the committee game they from the University of Texas in Dallas George is very active with several of endeavors over at temple Emmanuel as as is Julie Barbara my partner of 53 years she had been working at the archive room at temple Emmanuel for I guess she been volunteering there for as long as I can remember she has an honor coming up this spring she does she's getting the first temple of manual Gerald client award I think it's the sisterhood that's giving
her that and she was very very reluctant to accept it god bless her she that's just not her bag but she just adored Gary Klein as did I and you know that the the week before he passed away on the Saturday night before he died we were asked to pick him up and take him to a bar mitzvah party and we spent the whole day with Jerry that weekend and it was just more fun he had a great time and we really did enjoy it even been our home for dinner of a zillion times it was a marvelous man what a happy memory are there
any reflections that you have on the differences between the Jewish community of Dallas when you were growing up and now as the whole city Dallas in 1946 Cheryl when we moved here was was a big town for me because I came from Wichita Falls so in comparison it was a big place but I think in reality it really wasn't today well let me step back for you a little bit because this is one place that always interested me I remember as a kid when my grandmother and grandfather they lived in Fort Worth when we would get in the car from Wichita Falls to go to
Fort Worth that was a big deal you know my dad would drive us all over there and we probably leave after the store closed or two or three o'clock in the afternoon we get the car would drive over and have dinner with my grandfather Sam called him Papa about being a Papa sale and that was a big deal to make that trip because the roads weren't that good it was a challenge of course you know for seat belts in cars during my talk about the 1930s in the early 1940s and then coming to Dallas where my Uncle Bill and so if you say old my
cousin Jenny and Teddy were when we came to Dallas that was a major trip it's 140 miles that was a big deal I remember when we took our daughter Dana to the airport when she is going in her junior year of college she was going to spend it in Paris France and we took her to the airport to get on the plane go to Paris she was no more excited about going to Paris and I used to get one out I got him in the car to go to Fort Worth it was kind of you know it's so that things have changed so much we
were we were so parochial I guess you could call it at that time we were there was the communication there wasn't the sophistication Dallas was just a bigger Wichita fault a great extent well today you we have instant communications everyplace it's just such a different time I used to tell our kids for us to find out about World War two we would go to the Saturday movie theater and you'd see a movie tonne newsreel and it would tell you about something that happened six weeks ago the Battle of the balls or Leyte Gulf or something like that and that was recent that was pretty much
up to date don't you tear a little something on the radio and you'd see something in the newspapers kids we'd ever read the newspaper and we unless much of the radio but going to the movies was a big deal that's how we got our man well when when our kids were little when Barry Dana jr. they had a Vietnam War in their bedroom every night because it was on television that difference between what we experienced as kids growing up and today my god I mean it it's on the internet before it happens almost you know they they anticipate things to lose it so it's practically instantaneous yeah it is instantaneous and I guess that this is a diversion from your question but things have changed so dramatically over the last 50 years my mother can I talk about my mother for a minute of course you can my mother was a saint she really was and after our lives sale corporation I used
to pick my data generally every morning I'm not breaking the office with it and so I'd go over there and I'd sit down there little breakfast filled with them she had a little television set there and one morning we're sitting there having breakfast and the space show was going on yeah I told you the story I don't think I've heard it I said to her I said mom she was about 85 years old and this had been 1990 and I said to her I said mom in your 85 years my gosh you've seen the automobile see the telephone you've seen television you've seen jet engines
and moral travel and now the space show it's a bad time we get through with breakfast that guy's gonna go around the world I said what technology has made the biggest impact on the way you live she abandon I she said indoor plumbing she said I'll never forget when we got a toilet inside the house I said I was scared to death to go out to that outhouse as a little girl and she said that's made the biggest impact all the way I live in that wonderful I think she just takes it back down yeah to the basics is there anything that you can think
of that I have forgotten that ask you today or anything that you would like to add it's just been a remarkable enter we just have to keep talking honey because we'll do this again someday I would love to let it be do it first time because I'll forget I can assure you the first of many uncle Donny and AH at your convenience I'd love to have a couple of photos for the archives a Dallas Jewish Historical Society one that I'm going to put in the arm upcoming book that will be a photo of you alone and then if possible of a copy of this photo
would be nice to have and I just thank you today well you are just so and I thank you for being our photographer lady oh well I love this I think I've been taking up a lot of you have already mentioned of the fondest memories little boy was my grandmother was Bubbe lychee my mother's mother came to America probably I figured out I guess she must have come and the turn of the century also maybe a little before and women were not educated if you were called especially from the extent of this Turtles well my grandmother my bubby lips she learned to read at the
same time I did and we used to sit down and read my weekly reader together in Wichita Falls isn't that great oh god it was so much fun and she was so proud of herself when she could learn to read that's a great story I've never heard it yeah well of course your daddy spent a lot of time with our bubble it's you right Yeah right hiki that can mimic the accents oh well no I can't do that let me tell you what she was just this marvelous marvelous she was just fantastic and I guess that we spent a lot of time over there in
Wichita Falls and bubbie and I were very close and I remember she said when I guess she got to be middle late 60s or something like that she was harvest cook and she used to say to me she'd say oh hey Donnie she'd say you know I'm no good anymore since I stopped baking so I started calling her no-good Bubbe oh god we just had the best time with her she was just a marvelous woman she really was oh I got a lot of story she moved from 4th from Fort Worth I guess so because everything was there yeah yeah she had four daughters and
four sons right she had Goldie Mamie Ida and Edna well Goldie made me and Edna were all in Dallas I'm sorry stop Falls aunt Ida who's married uncle Morris Levine I guess they were living in Lubbock because that's where his stores and then she had her four sons which were Harry who was working for love things and he lived in Albuquerque and then there was Ben who lived in Amarillo working for sales in Sydney who worked in Oklahoma City working for sales and uncle Bernie who was Down syndrome kid and he was at the dental school and I can tell you a story about that
oh yeah there's a lot of stories about learning to marvel Larry Burton I were talking about Barney yes well I should have known Bernie Bernie chose me of all the 14 grandchildren that he thought I was really neat and that I have a special touch with him you know especially I should have known then that God was choosing me to be alien to the first mother huh Bernie was so he was really terrific well anything else in this packet you want to share with all kinds of stuff okay I'll tell you one story no let you go okay you got a deal when I was
a kid at the time and this is goes back to 1939 1940 something like that before World War two well we have a lot of sold a lot of watches and all watches at the time or spring wound no such thing as automatic watches were just coming out and there was no such thing as an electric watch electronic watch certainly quartz wasn't even invented and the the concept that the watch companies had was that they built the best product that they could at the time they sent it to the dealer of us and our job was to time that watch and if it would needed
regulating it was off you know five minutes a day or something like that well they have a little little lever in there that a watchmaker could adjust and it would make that much keep correct time well in order to identify which watches worked and which ones didn't he had to wind them all up and when you round up a watch in a jewelry store you couldn't just wind it up and stick it in the showcase you had to take a Celtic cloth like so you can take the watch after its round so you take the watch and this one's quartz mean but it used to
wind it with this little stem and then you had said oh then I'd have to take this cloth clean it up real good and put the fan back together and so forth then you place it back in the showcase so that it was ready to show to customer couldn't have a fingerprint on well the next day you came in and you can real quickly take a look at all the watches and if they were running properly and you knew it was 12:20 and they also 12:20 that was fine if he had one that was 12:15 you pulled it out or if it was you know
12:28 you pulled it out - well guess what the spring wound watch only lasted about 26 28 hours so you better be there at the same time every day this two windows watches or and to resettle so that taught me a great discipline in showing up to work every day because if I didn't show up to whine those bloody watches I knew that I was going to have to reset them all the next day well god bless my father he said to me if you're gonna do all that and whine these watches I said you know we could hire a monkey to do that so
here's what you do is you wind that watch and you look at it then you turn it over and you look at the back and it says this watch is $28.50 he says and I want you to know why this one's 2850 and that one over there is 30 to 50 or this one here is 1995 he says and then says if you look at it real carefully you ought to begin to understand the differences and why they're priced boy the way they are and so forth what the features are and all this he says you'll know something about to watch bitter great lesson in
merchandising for me and by the time I guess I was 12 years old I knew as much about the watch inventory stores as anybody in the store you'd had the hands-on experience that had right I picked up that product and I looked at it it taught me and attention to detail that and that young an age this has lasted me forever that the product has got to be shown properly you've got to have pride in your in your merchandise and I know that we used to say this all the time at cell corporation if we could get our people in the store to show the
product with pride and enthusiasm then it'll generate generally sell itself if it's the right product it's not the right part you're not gonna sell it regardless but if you make sure it's shown properly you'll sell it and I learned that when I was ten years old that's a great lesson in life it was as I said II yeah it taught you discipline it taught you attention to detail it talks you an appreciation for differences in items and those things are just business lessons and you've used it all these well on that note let me thank you again everybody and this has been such a privilege
and an honor for me and I thank you so much what a treat well I thank you