Stuart Rosenfield
Stuart Rosenfield's family came from Russia and Lithuania, arriving in the United States in the early 1900s and settling in Philadelphia. He recounts how the family name became Rosenfield when an immigration official, unable to understand his grandfather, took his grandmother's maiden name, Rosenberg, and rendered it as Rosenfield. His parents, Martin and Sylvia, were both born in Philadelphia and met while working at Pep Boys, where his father worked for one of the founders and his mother worked in the secretarial pool. They married in 1951, and when Pep Boys expanded to Texas, Stuart's father became the first buyer to move south.
The family arrived in Dallas in 1961, when Stuart was ten months old, along with his older sister. They quickly became involved in the Jewish community through Congregation Shearith Israel, where Stuart was later bar mitzvahed and married. Growing up in the WT White and later Hillcrest High School areas, he was deeply involved in JCC baseball and sports, BBYO as a leader in Brandeis AZA, and Boy Scouts, becoming an Eagle Scout in a troop out of Temple Emanu-El. He played violin from second grade through high school. He attended the University of Texas at Austin, joined AEPi, and took part in numerous leadership organizations before earning a degree in computer science.
After college, Stuart began his career at Northern Telecom and went on to spend more than thirty-five years in telecommunications product management and marketing, including launching the product marketing group at Ericsson North America and adding lasting product lines at other companies. He met his wife, Andy, through a Jewish singles group at an ice skating event while both were pursuing MBAs at the University of Dallas; they married in 1985 and raised three sons, Adam, Evan, and Daniel. A founding member of Congregation Anshai Torah, he served as men's club president and executive vice president and helped found its acapella group. He also became a soccer referee, a Plano diversity committee member, and eventually President of the Dallas Jewish Historical Society. He reflects that life is a journey requiring adaptability, and takes pride in making a lasting difference in every organization he joins.
Full Transcript
my name is Joe Rheingold and I am interviewing Stuart Rosenfield and today is for 2019 hello there Stuart good evening all right Stuart tell us a little bit about your family your grandparents and your parents that you know of and that you remember well my family both sides of my family came from Russia and Lithuania they arrived here in the early 1900s my grandfather's family born in 1903 and he was actually born in Russia and came over here on my mother's side and my father's side my father my grandfather came over here from we think Lithuania is where my grandmother was from and and they
give went to England and then they eventually arrived here my name really isn't Rosenfield it's we're not really sure what it is so we're not related to really a lot of rows and fields in the country in the area but he was my grandmother's maiden name was Rosenberg and when they came in through Philadelphia which is where everybody settled they asked him what his name was and he couldn't they the guy in charge whoever was doing the customs couldn't understand him so he asked my grandmother what her name was and she says Rosenberg he says her name is Rosa the field so that's how we
became rosin fields listeni so my parents Martin and still were both born in Philadelphia asked was I in 1960 and my dad worked for Pep Boys and was one of the early buyers for Pep Boys Manny Moe and Jack and my mom was in the secretarial pool so my dad worked for Jack and my mom worked for Moe and they met at work and so they they met and were married in 1951 and then my dad got a when Pep Boys came down to Texas my dad was the first buyer to come down with them and came down with Jack's son and they started a
Pep Boys down here in Dallas and so they came here in 1961 I was 10 months old and with my sis older sister and that's when we came down sights at the 61 my parents immediately got involved with the Jewish community primarily through sheriff Israel so we were Sheriff's members since the early 60s and that's where I was bar mitzvah'd and married later on good what area what neighborhood did you live in as a child and what did you like to do when you were growing up in elementary school so so when we moved out Philadelphia we moved in the WT white WT white high
school area around North Haven and so we lived around there and then in 72 we moved to the Hillcrest High School area so my sister went WT wide and I went to Hillcrest we moved to be more there the JCC I was very involved with baseball I played baseball at the JCC and at that time we called it to Jewish deaf community center and so we were very involved there my mom was involved in orc and my dad played cards with his friends so we have a Jewish community and and primarily most of the friends that they had belonged to sheriff Israel but I was
very involved in JCC sports and primarily baseball and then did more sports when I was about with bBYO and then all the other sports both with pyo so we were very active that way and I was involved of course with a little bit of the odd lot with me who I have a little bit with us why I'm through sheriff Israel I was gonna ask if any other things were happening when you are a teenager what were your interests at that point when you're a little bit older before college um so I was I was very involved with a couple things I played the violin
since I was a second grade so I played off in high school and really was involved especially when it BYO so I was very active in bBYO my chapter I was in Brandeis aza and was most of the leadership roles through there and merrily my social life revolved around that and really enjoyed that time in bBYO very good we did you have any outside interest besides the Jewish community at that point not really I had a part-time job at the time Eckerd drugs and it worked in my dad's warehouse but really didn't do much outside of bBYO was probably my biggest thing and then the
other thing I also was I'm sorry was Boy Scouts so I'm an Eagle Scout was in the troupe out of Temple emanu-el 7:29 and so work my way through Eagle Scout and became another Scout 15 and then kind of phased out of that and really focused on the bBYO aspect of things okay so now we're at high school level did you choose to go on to college yes pretty much everybody I knew at Hillcrest went to UT the University of Texas and so that was it pretty much a no-brainer I really only applied there got in in Austin in Austin and then joined a high
and the fraternity and which was frankly most so most of my friends from Brandeis joined AEPi so we all joined together and really made a difference in a pie in that chapter so I knew a lot of guys and and the UT I was very very active in other organizations besides a pie I was a cactus good fellow and did several leadership organizations also on the Council of Natural Sciences and and then several other things got really involved and I went to school as well so no time for quiet I have time for class so originally pre-med but transitioned when I figured that wasn't for
me and got a degree in computer science so to graduate four years and then got a job with northern telecom in telecommunications I'm right out of college very good can you think of a memorable project or something that you worked on during college to lend itself to the opportunity that you had after college I would probably say the the leadership positions that I had in a PI and also the Natural Sciences Council which is at the time student government and also leadership in the ACM which was the computer science thing you know I got to meet different people from different wakes of walks of life
in different areas of the country you know hook rest is pretty much North Dallas a lot of Jewish area so it's really much thing people and then when I got to UT of course I met a lot of other people and from different areas and really I think that prepared me for going out into the business world where I met even more people who weren't necessarily like Negro North Dallas well you're basically a native so how has the city changed since you've been here and also the Jewish community changed so when we moved here in and 61 London my parents of course joined a synagogue
there was really only three choices there was to ferret if you're Orthodox Sheriff Israel if you were conservative and temple Emmanuel every reform and pretty much everybody lived or most all the Jews lived in 75230 or two to nine around that area around the JCC and a little bit south and we were just on the outskirts of that where we lived in the WT white district so it was a smaller community there was maybe 25,000 people that lived here and of course you know we there was a JCC but everybody pretty much lived in the same area as the 70s happened and more people moved
in I noticed more friends of mine were from New York New York City Brooklyn that area and they lived someone in our area but a lot of them moved north north of of LBJ which really wasn't built until 72 but they lived in Richardson and so they went to Richardson high school and places like that and they were the prior about 10 years younger than my parents but but there was a huge influx of people from the East nor the orchid native places like that that came here in the 70s so you had the people who come here in the 60s and 50s and earlier
and then you had the newer people that came in from New York so and then as it grew it was pretty much that way until college but but certainly after college people started moving north to Richardson and Plano nobody ever heard Plano where I live now nobody ever even heard of Plano in high school I was one kid that lived in Plano and nobody would go on to kids just for bBYO he was too far out so but what I've seen is is obviously the the the Jewish community has has significantly grown so well over 50 thousand people and it's grown north so it's not
just 75230 the zip code it's it's several other zip codes and instead of Emily having three choices of where to go to synagogue or religious or whatever you know there's 25 or more and and so there's lots of choices today and even if they're conservative or reformed there's there's places what we did was in India and I got married and shared Israel and she belonged to temple Emmanuel I belonged to Sheriff and we did get married as sheriff at Sharon's because we were both conservative but as time grew on as we had kids and we moved to play no we joined onto a Torah when
it started in in in 91 all right sorry in in 99 so we joined it because it was closer to where we lived and we can become more active and one of the things that Andy and I are are I think real good at is we become very active in the organization so we belong to and so if we were going to join the synagogue we didn't want to join us in agog it was 30 minutes away so now we go to AA Torah which is six and so it's it's much more easy little to be active in that community in that Jewish community and
and like I said with my kids schools and everything like that is really our art place was in North Plano North Dallas area besides location what else have you gotten out of your membership at once' Torah so at on shy we like to we were one of the founding bound members and I was on the exec board for about six years I was on the board I was president the men's club and then became on the board and then became executive vice president you know some time later so one of the things certainly I've gotten out of it is you you know growing up as
sheriff you know you had no idea there was there was you know these people you saw on my pictures on the wall and you saw the presidents and on the board but you know he had no idea as a kid what it's like to run a synagogue you just went to religious school and that's pretty much all you saw being on the on the board I'm on Victoria you can see how a synagogue runs and all the mechanics and all the the finances and and all the other issues that are going on in synagogue that really the average congregate doesn't see so the other thing
that I'm volved with which I enjoy is in Karina which is the acapella men's group and so I was one of the founding members of that and we've been singing now for almost 15 years and we we do bar mitzvahs and weddings and things like that so that's a lot of fun too so I think and of course you know I kid Andy is through sisterhood and some other other activities and and and that my voice through you know through a religious school at Ontrack Torah really it's been to come a big part of our life you know for the past you know 20 years
so back up a little bit and tell us how you met your wife and the kind of life that you've built here so when I got out of college I worked as a computer science I've been telecommunications for over 35 years so I started at northern telecom as a programmer but I know I wanted to get my MBA and so when I was I was once again I got involved and that's you were singles group this was before the internet and you know mass comm and JDate and all that so we actually met people and had to call dates and things like on the phone
thanks to say face-to-face so I was involved with the Jewish singles group and actually I was on the Leadership Committee of the Jewish singles group and helped out the people there in provo Ramson and so one of the programs was an ice skating rink and program and and so I met Andy Isaac craft at the time so she was just finishing up her MBA at the University of Dallas and I was just starting my MBA at University of Dallas and so I basically asked if I could borrow her notes I think my thing is is is I never really used her notes but I married
her anyway so we got married in an 85 and after but we were also she was also involved with is your singles group as well planning programs and things like that so and and that's one of the things that I admired about about Andy is is that you know she like I you know we get an organization we join it would become leaders and you know become active and try to make that organization better so I saw that sari similar to what I was doing and and so we continued to that day but yeah so I'm better did you a singles group that's great to
go and how is your family grown so so we have three boys Adam who was born in 1988 Evan and 91 and Daniel and 95 and so Adam at the University of North Texas and now lives in Austin and Evan went to UT Austin and lives in DC and then Daniel was an ROTC and went to Texas A&M and is now a lieutenant in the Air Force in satrap City South Dakota so they've all turned out real well and you know we'll see what happens after this no one's married yet no grandkids yet so we'll see do you get to visit them all all over
the place um yeah not as often as we like but you know the being that they're single they have they're just tried their careers we're getting started so we do see each other as often as we can okay tell us about a couple of projects or things that you're proud of work-related that you've done through the years so I would probably say and a couple of jobs that I've had I've created the position they I've been in product management product marketing for most of my adult life and what that involves is really expanding products creating products and promoting products so at Ericsson I started the
product marketing group which became a model for the International Ericsson that you know today when I started with Ericsson they were a small telecommunications company from Sweden nobody knew they were just when Wireless was getting started and nobody had a cell phone very few people Indy the technicians had him and so I was the leader I was the first one who started the product marketing group at Ericsson North America which of course now is a behemoth in the telecommunications industry and then I would say I switched to product management for a company called secure us and I added some product lines there that they still
have today even 10-15 years later that added a lot of revenue so you know I think making a difference in the in the organizations that I belong to and even I have even changed careers frankly I mean I when building products for a company called fortress but you know I've been in Wireless I've been in transmission I've been in and cellphone testing I've been in even phones for channels and prisons that secure us that was interesting so I went to jail actually to make money mister esting so I've been in different industries different companies but you know I've left a mark on them and in
a good way and so I think I'm proud of that sounds wonderful so how did you get involved with this organization the Dallas Jewish Historical Society so I got a call from Cindy Moskowitz who said hey we have this organization and you know we like you to become a board member and didn't quite know about it but she told me about it and knowing me of course I said Oh become a active with an organization what a good thing to do so I became a board member and then after a couple years I moved up to the exec board and was the vice president with
Jim Schwartz and then after a bunch of cajoling he convinced me after his his term to become president so I've been the president for three years and we've seen it grow we've had some great success with fundraising and the board has changed for the better and the office is running much better and we've got really a great organization that's really on the cusp of ignoring something really big so we've had a good time and I've been on it for now almost ten that was ten years that's a long time can you think of somebody along the way who is your role model or is your
role model I don't think there's just one person I've had a lot of role models and mentors you know so obviously my dad from a moral perspective and and you know seeing him every day and seeing what he did he never went to college back both of my mom and dad never went to college and we so we were the first ones but but he had a high IQ and a very smart then he it's three three stars he's street smarts and so I he was very creative and really I learned a lot from him you know certainly growing up and then I think you
know as my professional career I really picked out either bosses or people who were you know in the in the in a different group you know who I admired who I said you know what they're doing something right and so I tried to emulate what they were doing and how they acted and how they how they succeeded and then in my nonprofit volunteer organizations whether there they be in Boy Scouts or I'm a soccer referee at a soccer referee now for 17 years so I obviously look at soccer mentors and Scabbers and also people at Dante Torah or some other people who were successful and
just did things right and and had something that maybe I say you know what I could learn from them so I really had different mentors along the way and different organizations and then really any place that I tried to go to I tried to find one or two people who I can say hey cuz I'm never the smartest guy in the room so I try to find the person who's the smartest in the room so I tried to learn from them and even from my my wife and kids you know I tried to learn from them you know my kids may be younger than I
am and but you know they've had different experiences and so you know if they had an interesting experience that maybe I did and I say hmm that's interesting the way they handle it so you know I really try to learn from everybody that's a great attitude so what are you the most proud of if you can pinpoint something probably the most proud of is you know I'm trying to make a difference in all the organizations that I've been been in I've been in many I was on the Diversity Committee for the city of Plano I've been in a scout leader for 20 years I've obviously
been in the Historical Society honest I Tora probably something I'm probably forgetting it Bui Oh as kid and in my troop of Boy Scouts and a PI and and so you know what I've tried to do is make a difference and and not just become a member of an organization you know rarely did I become a member of ization and I was just a member I usually you know went up in the organization as a leader or it did some project or some event that that people said wow that was a great thing so there was only maybe one or two organizations I could think
of and those were early in college where I joined them and then after two weeks I said that this isn't for me but generally any organization I've been in I've made a difference maybe not you know for 20 years but certainly for the time I was in and the third maybe two three years afterwards I set an example for the next person to come in and tried to grow that organization to make it better than when I came in can't ask for more than that is there anything you can think of that you'd like to add to the interview you know I think I've learned
you know when I grew up and you know my dad had my dad never had a resume so he basically worked for Pep Boys then he worked for another company so even from its entire 50-year career he worked for two companies I've worked for I worked for two companies and probably two and a half years so I worked for probably ten companies so far I counted it up I have over thirty bosses that I've had over those who those years but what I've learned I originally thought that I would plan live my life out everything was going to go according to plan and the odd
work for one maybe two companies over the years and then I'd be done and my kids would all live here and we'd all be great and what I've learned is that my fight doesn't usually work that way so I changed majors in college I've changed jobs you know almost a dozen times sometimes not of my own accord you through layoffs and things like that which I'd never even knew that third term until I got into real world and you know my kids are in different parts of the country so you know I learned that that life is a journey that you know you can't it's
not always a straight straight angle although we'd like it to be so what I've done is I've tried to adapt to the situations and I think that's really where I've been the most successful is my adaptability to the situation sometimes we can't control what we what we can't what we want to control we think we control everything but we really sometimes we can't so I think my ability to adapt has really helped me over the years through you know it wouldn't have adversity or issues like that in fact other things I've also done is I've had been a job transition so often that I've actually
given talks and written how to find a job and things like that so you know try to give back and that's the other thing I've tried it part of my kids and the good news is is that my kids have a great moral compass and they also have empathy for other people so I think that's a success as well and to give back to the community and give back to others because you'll give go get that many times over thank you this has been a delight appreciate it thank you very much you